![]() Intent: Clearbit Reveal identifies anonymous visitors on your website via reverse IP lookup, then detects when and how often they visit high-intent pages (e.g., pricing page, technical documentation, etc.).Fit: Clearbit’s 100+ attributes - such as company size, industry, and number of employees - let you filter to deliver only high-value accounts to sales.Clearbit lets you build audiences based on fit attributes, intent signals, and relationship history: ![]() Start by building an audience in Clearbit to identify the accounts you’d like sales to act on quickly. Build your audience to identify net-new high-fit and high-intent accounts How to alert your sales team about high-intent accounts using Clearbit, Slack, and Salesforce 1. These alerts can enable faster, more relevant sales conversations by providing as much (or as little) context as you’d like about the company’s needs, web activity, and fit, through Clearbit firmographic data and Clearbit Reveal browsing data. The Clearbit and Slack integration lets you mobilize your sales team with a Slack alert when high-fit accounts show purchase intent on your website - even if they’re browsing anonymously. This makes it easier to catch prospects’ attention and share resources that resonate with their needs. Getting the timing right has two components: accounts must show purchase intent, and your team must quickly reach out with relevant messaging while that interest is still active. Intent-based outreach enables your team to build pipeline more efficiently - by contacting the right people from the right companies at the right time. As go-to-market budgets tighten, it’s more challenging than ever to generate and convert demand. ![]()
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